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CLIENT: Magazine Luiza
CLIENT NEEDS: Redesign of the layout of client’s stores. The design of the original stores had the following problems: lack of separate and well defined sections and lack of organization on their display of products. The store lacked a signage system and the display equipment was of poor quality and lacked functionality.
SOLUTION: The store was organized by sectors, each one was assigned a specific pictogram and color.
RESULTS: The store has an easy to follow flow and its sections can be easily identified.
PROJECT DEVELOPED FOR DESIGN ALTERNATIVO
CLIENT NEEDS: Redesign of the layout of client’s stores. The design of the original stores had the following problems: lack of separate and well defined sections and lack of organization on their display of products. The store lacked a signage system and the display equipment was of poor quality and lacked functionality.
SOLUTION: The store was organized by sectors, each one was assigned a specific pictogram and color.
RESULTS: The store has an easy to follow flow and its sections can be easily identified.
PROJECT DEVELOPED FOR DESIGN ALTERNATIVO